Cebu Pacific, the Philippines’ leading domestic airline, and
World Wild Fund for Nature (WWF-Philippines), the world’s largest conservation
organization, have teamed up for the “Bright Skies”
program to help address global warming. Under this project, Cebu Pacific
passengers can opt to donate to the WWF adaptation program in Occidental Mindoro
when they book their flights online. The donation amount will be based on the
estimated carbon dioxide emission of the flight being purchased by the
passenger. Shown here sealing the partnership are (from left): Donna Lampano,
WWF marketing services manager; David Valdes, WWF president; Lance Y.
Gokongwei, Cebu Pacific Air president and CEO; and Candice Iyog, Cebu Pacific
Air vice president for marketing and product.