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>PRESS RELEASES / November 3, 2008

CEB tops other ASEAN LCCs to China, Korea, Japan

Eyes connection role between North Asia and Australasia, Oceania

Cebu Pacific (CEB), the Philippines’ leading budget airline, beats all Southeast Asian low cost carriers (LCC) as the only LCC flying to the three major North Asian countries--China, Korea and Japan.

The Philippines’ strategic location in the region allows Cebu Pacific to offer sustainable low-fare flights to North Asia.

CEB will be flying to Osaka, Japan starting November 20, 2008.  The airline has regular services to Canton (Guangzhou), Hong Kong, Macau, and Shanghai and regular services to Incheon and Pusan, Korea.

Candice Iyog, CEB vice president for marketing and distribution, said, “No other ASEAN budget airline serves all three countries except Cebu Pacific.”

Iyog added, “We are aware of the importance of these regions to our country’s tourism agenda and we are making the Philippines a gateway between North and Southeast Asia.  We aim to stimulate travel and trade activities between these markets with our signature low fares.”

Moreover, CEB continues to lobby for increased entitlements between the Philippines and Australia. 

“The Philippines’ location makes it the perfect hub, connecting North Asia with Australasia and Oceania.”  Iyog explained.

CEB maintains operational hubs in Manila, Cebu, Clark and Davao.

Now in its 13th year, CEB has the youngest aircraft fleet in the Philippines. It will fly to 27 domestic destinations with the addition of Ozamiz, and Surigao this month and 15 international destinations, counting Osaka, Japan.